Pushing the Limits of Platform Development

Designed, Engineered, Transformed

Binary’s approach to platform development is all about transformation. Whether it’s a seemingly simple visual revamp or a coding reconstruction of your page from the bottom up, Binary ensures we cover your needs while arresting gaps for process optimization, reinforcing business sustainability, and building brand equity. Utilizing brave creative ideas and honed technical expertise, Binary offers platform transformations that surpass industry standards, putting you at the forefront of your market.

Operate on Maximum Efficiency

SM APPLIANCE CENTER, PROMO MICROSITE

SM Appliances sought a platform that streamlined the promotions and raffling experience for customers—one that boosted operational efficiency while meeting environmental and process sustainability standards.

That’s where Binary stepped in with a solution in the form of the SM Appliance Promos Website. This platform maximized customer engagement by providing an agile and accessible portal for promotions and raffles. All while helping our client achieve sustainability and cut down on costs via digitization.

The outcome went beyond expectations: an increased average of 800,000 entries per year, 25,000 unique participants, and hosting 8 major promotions since its launch. The crowning achievement was winning the Silver Stevie Award for Innovation in Customer Service of the Year 2019 in Vienna, Austria, highlighting the platform’s success in streamlining operations and enhancing customer satisfaction.

Improve Performance and Elevate User Experiences

GLOBE SUSTAINABILITY WEBSITE

The Globe Sustainability Pillars website is the culmination of our creative design and development expertise. Fully developed and deployed by our in-house team, this site optimized navigation and functionality for investors, leaders, media journalists, and mobile users, too.

Integrated with key features such as lazy loading, internal linking page, speed optimization, and responsive UX/UI design that ensured mobile-friendliness, the Globe Sustainability Pillars site increased traffic, elevated user experiences, while boosting ESG ratings. The back-end content management system (CMS) was built from the ground up, and constructed with character count limitations and maximum file size in mind, allowing our client to efficiently update their website in real-time.

With all these platform transformations, Binary was able to develop an effective, agile, and accessible platform that elevated their ESG ratings and overall user engagement.

Binary’s Brand of Platform Development

Binary tackles platform development with the intent of pushing brands past their limits—both creatively and operationally. Through bold ideas and a daring approach to design, we take our clients’ brands beyond their comfort zones while staying true to their identity. Through technical expertise with an emphasis on practicality, we break the constraints that hinder efficiency and operational performance. From optimizing UI design to meticulously crafted user experiences, to the comprehensive and top-notch coding that makes these possible, we use platform development to push your business to new heights.

With our in-house development team, you can foster meaningful connections, create an unforgettable identity, and provide your market with memorable experiences of your brand.

So what are you waiting for? It only takes a little push to be transformed. Work with Binary Digital Advertising today!